Business analytics makes extensive use . Determine the most favorable outcome for a business decision using decision trees in conjunction with optimization and simulation. Entrepreneurship Acceleration Program: Scaling Your Business (Wharton Executive Education) 5. Analysts who want to understand the business implications of analytics, better equip themselves to draw business relevant insights, and grow in their career. Account, product and portfolio managers, financial and business analysts, CEOs/CIOs, assistants, executive and investment directors, chief marketing officers, and vice presidents are among the professionals welcome to join the program. REGISTER. Business processes that can be supported by self-serve analytics and dashboards. Simulation Toolkit, Data Visualization and Interpretation The special group pricing offers up to 20 percent discount. To find out more about the cookies we use, see our Privacy Policy. Find available business and data analytics courses and programs offered at Wharton at the undergraduate and graduate level. Introduction to Regression Analysis (2:51), Implementation of the Model - Part II (5:13), Radically New Data Sets in Marketing (7:49), Assignment: Identify Effective Methods for Collecting Customer Data. about how to make data-driven decisions to a real business challenge faced by global technology Write prescriptions for data-driven decision-making for your organization using optimization models. This website stores cookies on your computer. 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Vanderbilt Medical Center Case Study: How to Improve Predictions Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. Interpret and visualize the results of simulation models to evaluate complex business decisions in uncertain settings. These are the topics for the graded assignments: Identify Effective Methods for Collecting Customer Data Step 3: To create an account, fill in all the required details and finalize by tapping Create Account. If you still have questions on whether this program is a good fit for you, please email learner.success@emeritus.org, and a dedicated program advisor will follow-up with you very shortly. Our participants tell us that taking this program together with their colleagues helps to share common language and accelerate impact. Merck Case Study: Build a Decision Tree This button displays the currently selected search type. We use this information in order to improve and customize your browsing experience and for analytics and metrics about our visitors both on this website and other media. Accounting Analytics explores how financial statement data and non-financial metrics can be Led by Prof. Christopher D. Ittner,. . In this program, you will learn how to use AI concepts and tools to sharpen your analytics mindset and enable a fully digital business strategy. Step 4: Candidates will be directed to the application page where they have to fill in additional details about themselves. This option is made available on the payment page and should be selected before submitting the payment. In addition, Microsoft Office and a PDF viewer are required to access documents, spreadsheets, presentations, PDF files, and transcripts. EY Professor of Accounting; Chairperson, Accounting Department, The Wharton School, Research Interests: Cost accounting, intangible assets, performance measurement, Assistant Professor of Marketing, The Wharton School, Research Interests: Online marketing, entrepreneurship, marketing analytics, search engine marketing, game theory, industrial organization, Anheuser-Busch Professor of Management Science; Professor of Operations, Information and Decisions; Department Chairperson, The Wharton School, Research Interests: Service operations, stochastic processes, the control of queueing systems, Associate Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Capacity and patient flow management in health care operations, diffusion models for new products and services, revenue management, Professor of Operations, Information, and Decisions, The Wharton School, Research Interests: Empirical operations management, operations analytics, operations management, operations strategy, pricing and revenue management, service operations management, supply chain management, The K. P. Chao Professor; Professor of Marketing; Faculty Director, Wharton Customer Analytics Initiative; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Co-Director, Wharton Customer Analytics Initiative (WCAI), The Wharton School, Research Interests: Pricing, social influence, social networks, Associate Professor of Management, The Wharton School, Research Interests: Human resource management, knowledge workers, worker mobility, Frances and Pei-Yuan Chia Professor; Professor of Marketing, The Wharton School, Research Interests: Lifetime value of the customer, sales forecasting for new products, behavioral data, Research Interests: Global collaboration, teamwork, knowledge sharing, information-technology use, human and intellectual capital, Geoffrey T. Boisi Professor of Accounting, The Wharton School, Research Interests: Corporate disclosure, institutional investors, stock market anomalies, Practice Professor, Operations, Information and Decisions, The Wharton School, Research Interests: People analytics, judgment under uncertainty, organizational behavior. Please connect with us via email for assistance. In some cases, there are credits that count toward a higher level of certification. How is Netflix using metadata tagging to know what you watch and to create relevant content? Special pricing is available for groups. Business Analytics: From Data to Insights (Wharton Executive Education) 3. Wharton's three-month online program Business Analytics: From Data to Insights arms managers and leaders with the tools needed to break away from the pack. Our search is cutting edge, but we always have our eyes firmly focused on practical uses in the real world of business. These courses will feature some of Whartons most acclaimed professors, all leaders in their fields. Their research has been published in leading journals, including the Journal of the American Statistics Association, Marketing Science, Manufacturing & Service Operations Management, and the Journal of Consumer Research, and they have been quoted or featured in outlets like The Economist, New York Times, Wall Street Journal, and Washington Post. At the end of this Capstone, you'll be able to ask the right questions of the data, and know how to use data . The program has over 170 video lectures from Wharton's expert faculty, providing general information about concepts and frameworks. Videos featuring expert Wharton faculty provide dynamic explanations of frameworks and concepts. Please contact me to discuss my learning needs. For the first time in history, business leaders can make personnel decisions based on deep analysis of data. Geoffrey Garrett, Former Dean of The Wharton School. Optional practice quizzes and Knowledge Checks are not graded but help reinforce your learning. $79/month Business Analytics. First, identify three sources of use cases and start to build them. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. About us. Faculty Director, EY Professor of Accounting; Chairperson, Accounting Department, Frances and Pei-Yuan Chia Professor; Professor of Marketing, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), Professor of Operations, Information and Decisions, Associate Professor of Operations, Information and Decisions, Anheuser-Busch Professor of Management Science, The K. P. Chao Professor; Professor of Marketing; Vice Dean, Analytics at Wharton; Chairperson, Wharton Marketing Department; Professor of Economics; Professor of Education; Professor of Statistics, The Wharton School. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. After reviewing the information on the program landing page, we recommend you submit the short form above to gain access to the program brochure, which includes more in-depth information. Photos: Unsplash, WestCoastivieS via WikimediaLogos provided by ClearbitFind jobs at Jooble, This product includes GeoLite2 data created by MaxMind, available from maxmind.com. No, there is no alumni status granted for this program. Correlation and Causation Privacy Policy. To get started, please complete the information form on the following page. Formulate your production and marketing strategy over the next four years, and learn the impact of your decisions. The course includes case studies about media, consumer packaged goods, apparel, retail, technology, and financial services, concerning companies like Starbucks, Amazon, and Netflix. Youll get your own Jupyter notebooks with actual code to run against hundreds of thousands of rows of real data from Evite. No, only verified digital certificates will be issued upon successful completion. Delivered through a combination of video and live online lectures, Learn through individual assignments and feedback, Delivered through a combination of recorded and live video lectures, 4 Live Teaching Sessions by Wharton Faculty. Organizations that leverage customer behavioral insights outperform peers by 85% in sales growth and more than 25% in gross profit. We have summarized the process of turning raw data into actionable insights into a simple and easy-to-follow 5-step process. Learn more about the program here: http://bit.ly/2S5HbdSProfessor Christopher Ittner talks about Wharton's Business Analytics (Online): From Data to Insights. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Successful enterprises from retail to finance rely on data to formulate strategies that drive revenues and grow their customer base. The Business Analytics: From Data to Insights online program is beneficial for leaders and managers who want an edge over their competition. Consider what you want to do with the actual data. Learn how you can build data-driven decision-making skills with Wharton Executive Educations Business Analytics: From Data to Insights program.Led by Prof. Christopher D. Ittner, learn how to look at data and derive insights to create future strategies that help enterprises succeed. We hope you find the same. Learn how to use historical data such as trends and consumption patterns to estimate forecasts for the future. The Wharton School is accreditedby the International Association for Continuing Education and Training (IACET) and is authorized to issue the IACET CEU. Academic Research Building. After filling the form, they will be directed to the payment page. Wharton's Lynn Wu discusses her research on how different organizational structures influence the use of data analytics to spur innovation. If you are uncertain about program prerequisites and your capabilities, please email us at the ID mentioned above. Pleased to have spent the past 4 months further deepening my competence in the field of Analytics with Wharton Executive Education & Wharton Online. Additionally, the students have the opportunity to participate in a real-world simulation to help them understand how to formulate production and marketing strategies, gauging the impact of the decisions. Please contact me to discuss my learning needs. completion of the online program. Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment. . This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions. The goal is for you to leverage cutting-edge analytical tools along with traditional marketing methodologies to realize better results and increase profits. Use of these school and university names, program names, course names, brochures, logos, videos, images, and brand references does not imply endorsement by, sponsorship by, or affiliation with the underlying school or university. Business Analytics: From Data to Insights. Earn a digital Wharton certificate upon successful Apply Data Analytics to Your Workplace. Gain hands-on experience with machine learning. Whartons online Business Analytics Specializationarms managers and leaders with the tools needed to break away from the pack. The expert faculty will brief the Business Analytics: From Data to Insights certification with a combination of live and recorded video lectures. This is referenced at the top of the program landing page under the Duration section, as well as in the program brochure, which you can obtain by submitting the short form at the top of this web page. Peer learning adds substantially to the overall learning experience and is an important part of the program. Invite a friend or colleague and get US$275 off on your program. This course provides an overview of the field . C-suite executives looking to keep pace with current trends, use business analytics as a strategic advantage, and make more data-backed decisions. APPLY NOW Passing Criteria Wharton's online Business Analytics Specialization arms managers and leaders with the tools needed to break away from the pack. Analytics can be valuable for nearly all industries . Wharton's three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Enrol for a Program in Data Science, 25+ Tips for Improving Your Graphic Design Skills, Top Universities in India Offering Cyber Security Courses, How to Make a Career in the Field of Artificial Intelligence, Top 10 Benefits of Holding a Certification in Business Intelligence, Which are the best certification courses for Photography in India, A Beginner's Guide to Pursue Python Programming, Want to Pursue a Career in Blockchain Technology? Delivered in collaboration with program partner Emeritus: The K. P. Chao Professor; Professor of Marketing; Vice Dean of Analytics at Wharton; Chairperson, Wharton Marketing Department, The Wharton School; Professor of Economics; Professor of Education; Professor of Statistics, University of Pennsylvania, Research Interests: Marketing research methods, missing-data problems, psychometrics, Miers-Busch, W1885 Professor, Professor of Marketing; Faculty Director, Wharton Customer Analytics (WCA), The Wharton School, Research Interests: Pricing, social influence, social networks, Assistant Professor of Marketing, The Wharton School, Research Interests: Marketing analytics, data-driven design, decision support, preference measurement, Blended Learning Solutions for Organizations, Business Analytics: From Data to Insights, Digital Transformation for Senior Executives Program, Entrepreneurship Acceleration Program: Scaling Your Business, Fintech Revolution: Transformative Financial Services and Strategies, Marketing Manager (traditional, digital, or omni-channel) who aims to use analytics to improve marketing ROI, Business or Data Analyst who wants to gain expertise in marketing-specific applications such as regression analysis and conjoint analysis, General or Business Manager who wants to take a broad, customer-centric view of innovation for better decision making, Product or Brand Manager who seeks to explore analytics techniques to optimize the impact of their marketing investments. How has Kohl's been using analytics for smartphone targeting? Through this collaboration, we are able to offer broad access to the world-class knowledge for which the Wharton School is known, in an engaging and interactive digital environment. How is Starbucks identifying which customers to give deals to in order to maximize return on investment (RoI)? Step 2: Click on Create Account in case of a first-time user or log in using your email ID and password. In following this process, you can have a better idea of how to reap . Youll learn how data analysts describe, predict, and inform business decisions in the specific areas of marketing, human resources, finance, and operations, and youll develop basic data literacy and an analytic mindset that will help you make strategic decisions. Yes, the flexible payment option allows a participant to pay the program fee in installments. Duration: 3 months online, 68 hours per week, +1.215.999.8689 Coursalytics is not endorsed by, sponsored by, or otherwise affiliated with any business school or university. However, you can download files of video transcripts, assignment templates, readings, etc. According to research from the Penn Wharton Budget Model, student loan forgiveness will be anything but free.. Yes, you can register up until seven days past the published start date of the program without missing any of the core program material or learnings. Step 5: Then, candidates can pay using their preferred payment gateway and proceed to apply for the course. Why were stores either selling out of Time magazine or only selling a small fraction of their inventory? To complete the program, you must complete assignments in 7 out of 9 weeks. Artificial Intelligence for Business is an online program for learners seeking a competitive edge in emerging business technology. Please email. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. The Business Analytics MBA major is designed to build deep competency in the skills needed to implement and oversee data-driven business decisions, including (i) collecting, managing and describing datasets, (ii) forming inferences and predictions from data, and (iii) making optimal and robust decisions. Sports Analytics and Business Initiative , Computational Social Science for Business, Environmental, Social and Governance (ESG) Analytics Lab, 2023 Women in Data Science @ Penn Conference, 2022 Women in Data Science @ Penn Conference, 2021 Women in Data Science @ Penn Conference, Computational Social Science for Business . Study real-world examples from consumer packaged goods, financial services, media, retail, apparel, and technology. Business Analytics: From Data to Insights at The Wharton School From $2,750 Mar 9May 11, 2023 Online 9 weeks $2,750 Email address Country code Phone number I agree to the processing of my personal data, including its transmission to the Provider of this course. Every modern business must #articulatestoryline through #evidencebasedpractice and #businessanalytics supported by #data . However, to ensure the program delivers the desired learning outcomes the students may appoint Emeritus to manage the delivery of the program in a cohort-based manner the cost of which is already included in the overall course fee of the course. Cohort changes may be made only once per enrollment and are subject to availability of other cohorts scheduled at our discretion. Explore Attrition Using a Dataset All the contents of the course would be made available to students at the commencement of the course. Accessibility, Identify Effective Methods for Collecting Customer Data, iD Fresh Food Case Study: Practice Using Historical Data, Vanderbilt Medical Center Case Study: How to Improve Predictions, iD Fresh Food Case Study: Apply Optimization Models, IEC in Sports Case Study: Apply Prediction Models, Data Analytics Simulation: Strategic Decision Making, Identify and interpret effective methods for collecting data on customer behavior, Use customer data to make better business decisions, Videos pertaining to each weeks learning, Assignments, quizzes and reading materials, Access to all the program videos, webinars and participate in group discussions and assignments. school.support@emeritus.org. The Business Analytics program is designed to give participants an understanding of how to look at data and identify insights, improve their ability to make long-term predictions, and prescribe future actions to help make better business decisions. Based on the information you provided, your team is eligible for a special discount, for Business Analytics: From Data to Insights starting on Some programs do have prerequisites, particularly the more technical ones. Some programs include a final project submission or other assignments to obtain passing status. The program fee is noted at the top of this program web page and usually referenced in the program brochure as well. forecast future financial scenarios. Advanced analytics (AA)including artificial intelligence and machine-learning methods continues to be a top-of-mind topic among executives in the insurance sector.However, despite significant value at stakean estimated 1.2 trillion in value globally 1 McKinsey Global Institute estimate of the total realized and potential value of analytics in the insurance sector. Whartons three-month online certificate program Business Analytics: From Data to Insights provides managers and leaders an understanding of how analytics can help improve their decision-making process. Whartons Duncan Watts discovered 17% of Americans consume television news from partisan left- or right-leaning sources compared to just 4% online. Learn more. Excited to share that I have successfully completed the Business Analytics: From Data to Insights certification program through Wharton Executive Education at A business analyst is a specialist in many IT fields as well as in Digital transformation is the process of adopting and utilizing state-of-the-art technologies in order to boost business activity, improve safety, and Something went wrong. Interested in exploring other Wharton Executive Education programs? And well help you master logistics and supply chains through operation analytics. How Data Analytics Can Help Deliver Social Good December 20, 2022 How Analytics Is Changing Finance November 29, 2022 Beyond Business: Humanizing ESG December 13, 2021 Contact. Well help you understand customers and markets through customer analytics. At the end of this Capstone, youll know how to By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. The hands-on assignments and simulation are meant to help you practice concepts introduced in a given week. View Brochure_Wharton_Business_Analytics_03_May_19_V36 (1).pdf from ACCOUNTING 22:010:603 at Rutgers University. Wharton Executive Education is collaborating with online education provider Emeritus to offer a portfolio of high-impact programs for working professionals. This program will help you look at data and identify insights, improve your ability to make predictions for the long term, and prescribe future actions that help make better business decisions. Candidates can use the email group-enrollemnts@emeritus.org for further information. . No surprise from Wharton, well teach you how to use financial analytic tools, but well also show you how to manage people through people analytics. All programs are designed to fit into your working life. The Business Analytics Capstone Project gives you the opportunity to apply what you've learned about how to make data-driven decisions to a real business challenge faced by global technology companies like Yahoo, Google, and Facebook. In the 21st Century, its not what you know that matters; its how you use what you know that will determine your success in business and in life. Check back to this program web page or email us to inquire if future program dates or the timeline for future offerings have been confirmed yet. Lean on business reasoning to increase model performance through feature engineering and use your persuasion skills to convince key stakeholders of your approach. Use data analytics to derive insights into the key components of the staffing cycle for your business hiring, internal mobility, and attrition. We're trying to fix this error. These cookies are used to collect information about how you interact with our website and allow us to remember you. How does American Express use social media data to predict whether you are going to give up your American Express card? According to a 2020 Sisense COVID-19 survey, 55% of companies used data to improve efficiency during the pandemic while 47% relied on it to improve customer interactions and 45% used it to predict business outcomes. The program has over 170 video lectures from Whartons expert faculty, providing general information about concepts and frameworks. After the Business Analytics: From Data to Insights online certification, candidates will have profound knowledge about the following: The Business Analytics: From Data to Insights certification course is best for professionals who want to improve their decision-making process. This is why they require trained professionals and opting for the Business Analytics: From Data to Insights training will give you a value-added skill. . Analytics at Wharton brings together eight programs at the School - AI and Analytics for Business, Computational Social Science for Business, Penn Wharton Budget Model, People Analytics, Wharton Neuroscience, Wharton Research Data Services, and Wharton Sports Analytics and Business Initiative. Deepfake scams are becoming more common, thanks to a number of free deepfake apps that are just a Google search away. Compliance must-do activities. Someone from the Coursalytics team will be in touch with you soon. Each program includes an estimated learner effort per week, so you can gauge what will be required before you enroll. The digital certificate will be sent approximately two weeks after the program, once grading is complete. We encourage faculty members around the globe to participate. Business Analytics courses will introduce you to a popular and diverse profession. professors, youll learn how data is used to assess what drives financial performance and to Explain important components of different use cases of analytics in business and create a plan to put data to work in your organization. We unite the Schools trail-blazing teaching, research, and industry engagement initiatives that use data to improve decision-making and generate actionable business insights. In fact, the hardest part of engaging analytics is not the data science or the technology. Coursalytics is an independent platform to find, compare, and book executive courses. You will also discover how to bridge any knowledge gap that may exist between your data science teams and the C-suite and convert model-based recommendations into actionable insights and better managerial decisions. Offered by Wharton School of the University of Pennsylvania, Executive Education. Business Analytics: From Data to Insights, Descriptive Data Collection: Surveys, Net Promoter Score (NPS), and Self-Reports. Wharton AI & Analytics For Business. Working It host Isabel Berwick talks to Lynn Wu, a Wharton Business School professor and an expert on emerging technologies related to the future of work. For maximum flexibility, you can access program content from a desktop, laptop, tablet, or mobile device. Gain hands-on experience with machine learning. Here is all that you need to Know. Cost: $2,600. Consultants seeking to offer better insights to their clients that are based on the latest ideas in business analytics, and learn structured approaches of problem solving through analytics. Flexible payment options available. All deferral requests should be sent to admissions@emeritus.org. By clicking the button below, you agree to receive communications via Email/Call/WhatsApp/SMS from Wharton & Emeritus about this program and other relevant programs. Data that is collected by the company is used to create predictive models. Learn how Cade Massey, Faculty Co-Director of The Wharton Sports Analytics and Business Initiative,turned to baseball to rethink recruiting. $79/month Forecasting, Regression Analysis Disclaimer Note that, unless otherwise stated on the program web page, all programs are taught in English and proficiency in English is required. Recent extraordinary improvements in data-collecting technologies have changed the way firms make informed and effective business decisions.